HomeMy WebLinkAboutComprehensive Plan Request for Proposal1
Westlake,
Texas
March 15, 2012
REQUEST FOR PROPOSALS (RFP)
Comprehensive Plan Revision and Update
, i l i
Page
Nos.
1. Introduction and Purpose of this RFP ........................................................... ...............................
2. Community Identity ....................................................................................... ...............................
3. Westlake's "WM ", Challenges, and Opportunities ...................................... ...............................
4. Town of Westlake Profile .............................................................................. ...............................
A. History ............................................................................................... ...............................
B. Westlake Municipal Government .................................................... ...............................
C. Westlake Community Events ........................................................... ...............................
D. Westlake Academy ........................................................................... ...............................
F. Westlake Facts & Figures ................................................................ ...............................
G. Business Development and Area Employers ................................. ...............................
H. Tax Rate Information ....................................................................... ...............................
5. Rationale and Expectations Defined for the Revision and Update
Of the Town of Westlake Comprehensive Plan ................................................ ...............................
A. Scope of Services & Tasks ............................................................... ...............................
B. Public Participation ......................................................................... ...............................
6. Information for Consultants ......................................................................... ...............................
A. Selection of Consultants .................................................................. ...............................
B. Method of Compensation ................................................................. ...............................
C. Willingness to Work with Other Town Designated
Consultants on this Engagement ......................................................... ...............................
D. Applicable Documents .................................................................... ...............................
E. Stakeholders ..................................................................................... ...............................
F. Additional Information .................................................................... ...............................
7. Project Approach ........................................................................................... ...............................
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8. Instructions for Proposals ............................................................................ ...............................
Westlake is a growing community located in the Dallas -Fort Worth Metroplex on the border of
Denton and Tarrant counties in North Central Texas. Since the adoption of its last
comprehensive plan in 1992 when the Town's permanent population totaled an estimated 150,
the community has grown to more than 900 permanent residents with significant development
activity occurring over the last ten years. Westlake's day -time Monday through Friday
population is currently estimated at 10- 12,000 due to its corporate business community
described in greater detail in this RFP.
The Town has updated its Comprehensive Plan (Plan) periodically, however, limited Town staff
resources coupled with increasing growth activity, has resulted in a Comprehensive Plan that
needs review, updating, and possible revision to insure it meets the needs of an expanding
community. As a result, Westlake's Comprehensive Plan is in need of review and possible
revision to take into account its significant growth, revisit its vision, and, if necessary, update this
Plan to fit Westlake's vision for its future.
The Town is seeking through these Requests for Proposals (RFP's) a Comprehensive Plan that:
• Provides a framework to promote orderly growth and development of the community
consistent with it's the values, goals, and objectives.
• Preserves and improves neighborhoods and the community's overall quality of life.
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• Promotes economic development and maintains community character.
The term "unique" accurately reflects the Town of Westlake and how it perceives itself. This
uniqueness is captured in the language one finds in its strategic plan as a one -of -a -kind
community that is an oasis in the heart of the Fort Worth - Dallas metropolitan area. Westlake
utilizes a land use plan and development standards that has created high -end inviting
residential neighborhoods coupled with architecturally vibrant corporate campuses, while at the
same time emphasizing open space preservation. Westlake is a "premier knowledge based
community" owning the only municipal open enrollment charter school in Texas, and one of only
a few in the nation. Additionally, this school is a K -12 International Baccalaureate World School.
While Westlake is a leader in public education, Westlake also is known for its shared service
municipal service delivery model as well as for its innovative economic development
partnerships between the Town and its corporate community. Westlake values environmental
stewardship with its storm water quality standards and with its automated curbside residential
recycling program. Hospitality finds its home in Westlake, as a community that is fully involved
and invested in its rich heritage, vibrant present, and exciting, sustainable future.
Westlake is conveniently located between DFW Airport and Alliance Airport, on the south side of
State Highway 114, providing quick, easy access to all areas of the Dallas -Ft. Worth Metroplex.
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The unique location of Westlake is ideal for many of its major corporate campuses and
residential communities. A common ideal shared by our corporate and individual residents is
their support of the existing character and charm of the community, as well as a commitment to
maintaining quality and excellence in new development.
s - r - •
In 2009, the Town Council approved its first Vision, Values, and Mission Statements as well as a
Strategic Plan driven by this "VVM ". In 2011, the Town began updating its VVM moving toward a
strategic issues driven format for its strategic plan, as well as utilizing a balanced score card
system for measuring the organization's performance. The Town's current VVM is:
Town of Westlake Vision Statement
Westlake is an oasis of tranquility and natural beauty amidst an ever expanding urban landscape.
Vision Points
Sense of Place -- Distinctive neighborhoods, architecturally vibrant corporate campuses, grazing
longhorns,
soaring red - tailed hawks, meandering roads and trails, lined with natural stone and native oaks.
Leadership - A premiere place to live, leadership in public education, corporate and governmental
partnerships, and high development standa_a_
Caring Community - Informed residents,
small town charm and values, historical
preservation.
Exemplary Governance - Town officials, both
elected and appointed, exhibit respect, stewardship,
vision, and transparency.
Service Excellence - Public service that is responsive and professional, while balancing efficiency,
effectiveness, and financial stewardship.
"On behalf of the citizens, the mission of the Town of Westlake is to be a
t - n r i r i r t r here with our
t
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The Westlake Mayor and Town Council are united in their view that the community enjoys much
strength and unique assets as well as an outstanding quality of life that must be carried forward.
Its history of responsible planning and zoning, along with a growing corporate campus base, is
viewed as a benefit to the community.
The Mayor, Council and staff continue to anticipate, identify, and prepare for external
conditions or activities, which would detract from the success and unique development of the
Town. Special attention is given to practicing fiscal conservatism while delivering the highest
quality of services to our residents. Westlake has had to deal with challenges in the past as well
as recently. Some of those recent challenges have including dealing with oil and gas drilling
within the Town, creating a retail base,
developing sustainable revenue opportunities
(including a Town property tax), efficient service
delivery, public safety concerns, and the
funding and development of Westlake Academy.
A. History
The Town of Westlake has a short, but fascini
history. The geographic region, known as #
place where the cross timbers met the prairie,
holds tales of settlers from the Peters Colony,
Indian treaties signed by Sam Houston,
tremendous archeological treasures, and
some of the oldest settlements in north
Texas.
The region has always been known for its
natural beauty, its trade value, and its
wonderful people. The Town of Westlake a
northeast Tarrant County has maintained
distinction over the years, becoming one c. .. —
desirable and sought after places to live in America.
R
In 1956, Dallas lawyer Glenn Turner
purchased about 2,000 acres along
State Highway 114. The area came
to be known as Circle T Ranch.
Soon after, ranches and
homeowners in the surrounding
community incorporated, taking the
name Westlake. The area included
what is known today as Westlake,
plus the area north, to the northern shore of Denton Creek.
In the early 1970s, Houston developers Johnson and Loggins and professional golfer Ben Hogan
approached Westlake about building a golf course, country club, and a housing development.
Residents' interests differed. In 1973, Westlake disannexed this area from its corporate
boundaries, clearing the way for that upscale housing development and golf course now known
as the Town of Trophy Club.
B. Westlake Municipal Government
Taking its name from its location west of Lake Grapevine, the Lake Turner on the Circle T Ranch
Town was incorporated in 1956 as a Type A General Law Town under the rules of the State of
Texas. The Town Council is comprised of a Mayor and five Council Members who are elected at
large for a two (2) year staggered term each May. In 1999 The Town, by referendum, adopted
the council- manager form of government. The Council is entirely responsible for creating Town
policy. The Council hires and directs the Town Manager who administers the daily operations of
the Town and insures that Town policies are enforced.
Laura
Carol
Wheat
Langdon
Mayor
Mayor Pro -Tem
Tim Clifton Dave Rick
Brittan Cox Levitan Rennhack
------------------------- - - - - -- Council Members------------------------ - - - - --
C. Town Operations
The Town of Westlake has approved an operating budget of $20,094,603 for fiscal year
2011/2012 and includes approximately 95 full -time equivalent employees (municipal and
academic). The Town of Westlake provides a full level of public services to its citizens, as well as
operates the only municipally owned charter school in Texas.
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The Town of Westlake utilizes a private firm for solid waste collection and disposal, as well as
contracts with Keller, a neighboring community, for police services. In a recent resident survey,
the services provided by the Town received the following satisfaction ratings:
D. Westlake Community Events
Westlake is a family- friendly environment where events are held to help get our residents out and
participating in activities with their children and neighbors.
Arbor Day. This annual celebration is an afternoon of activities, live entertainment, best
cookie competitions, auctions, and a variety of great food. Kids' activities have included
pony rides, face painting, games, crafts, and an obstacle course. In addition, there are
educational sessions on tree care advice, and complimentary trees. Admission is free.
The Town is an official "Tree City, USA" community.
Decoration Day. The Westlake Preservation Historical Society sponsors its annual
"Decoration Day" event each Memorial Day in Westlake at the Odd Fellow Cemetery.
This community event is a public commemoration of veterans, both past and present,
who have served our country and defended our freedom and liberties. Activities include
live music, treasure hunts for the kids, and a homemade ice -cream competition. Past
events have included live reenactments of people and events pertaining to Westlake's
history. The event ends at sunset.
Masterwork Concert Series. The Masterworks
Music Series is a variety of free music programs
sponsored by the Town of Westlake, Maguire
Partners, and ARTSNET. These free concerts are
for arts lovers of all ages and feature
instrumental a vocal music ranging from
Country & Western to Blues & Jazz with the
entertainment of local, regional and national
artists. The concert season begins in April and
features an exciting performance each Thursday through the month of May.
Performances are held at the Solana Village Center.
Westlake Academy is a K -12 public charter school, meaning it is a school of choice. It was
recently recognized as a top 20 school in the Washington Post Challenge Index for 2011. The
Academy is a premier learning establishment that is ranked in the top three (3 %) percent of all
public schools in the State of Texas and prides itself on providing a learning environment where
students have the resources and facilities to excel_
Westlake Academy is the Town's largest operating unit with a staff of sixty (60) and a current
enrollment of 620. The school serves children from the Town of Westlake as well as children from
its outer boundaries as defined with by the Texas Education Agency. Entrance into the
Academy from these outer boundaries is through a wait list set by a yearly lottery as required by
State and Federal law. Children living within the Town are automatically eligible to attend
Westlake Academy, a factor that requires the Town to exercise close scrutiny on its residential
Growth patterns as well as residential land'use and zoning.
Westlake is also served by three (3) excellent independent public school districts; Carroll ISD,
Northwest ISD, and Keller ISD. Children of Westlake residents also have the choice of sending
their children to these public schools, depending on the location of their residence in Westlake.
Westlake Academy Campus
wv=in-,Tj f • • •
The Town of Westlake has experienced exponential growth in the last decade; the national
census reported 207 permanent residents in 2000 and 992 permanent residents in 2010. The
North Central Texas Council of Governments (NCTCOG) estimates Westlake's population in 2012
at 1,010. Daytime population during the week is estimated at 10- 12,000. The Town's land area
covers 6.6 square miles, which is situated in the northern triangle of the Fort Worth - Dallas area.
Today, the Town of Westlake is home to several neighborhoods, all of which share a
commitment to excellence, but each possess their own unique character and charm. All
residents live in single - family homes and there is an award winning private golf course in Town.
The median age in Westlake is 47, and 51% of the residents are female.
rISUFU S- VOHUCIV -dull l.VU1.�C
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Vaquero Estates
Westlake was recognized in 2010 as certified
"gold level" Scenic City for its strong
development, aesthetic, and open space
standards. In 2011 Forbes Magazine named
Westlake as having the highest per capita
income of any municipality in the country.
Vaquero Estates Country Club
F.M. 1938, Precinct Line Road construction began in FY 09110 and will create a major north, south
corridor. In addition, Deloitte University, a $300 million, 160 acre, international corporate training
facility was recently completed. The facility features over 800 hotel rooms, office space,
conference centers, amenity centers, as well as many parks, trails, and water features. This
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According to NCTCOG, estimates of Westlake's housing and population for 2012 is:
January 1, 2012 Estimates for Westlake
Housing Units
Occupancy
Household
Population Estimate
Housing Type
Fidelity Investments
Rate
size
4,873
Single Family
327
0.941
3.285
1,012
Mufti- Family
0
0.803
1.711
0
Other
0
0.838
3.200
0
Group Quarters Population
Walco International
145
Healthmarkets
0
January 1, 2012 Population Estimate
132
1,012
(Calculatec:j
January 1, 2012 Population Estimate'
1,010
(Puhiishedj
NCTCOG published population estimates are rounded to the nearest multiple of 10 J
G. Business Development and Area Employers
The DFW Metro area is home to more Fortune 500 companies than any other area in the United
States. Some of those companies reside in Westlake, others are located nearby (as reflected in
the list below). Companies located in Westlake draw a large work force to Westlake creating a
large daytime population, Monday- Friday, of an estimated 10,000- 12,000. This in turn affects the
demand on municipal services and infrastructure.
Some of the community's top employers are: Fidelity Investments, Chrysler Financial, and First
American Real Estate Information Services, Inc. Several companies have offices in Solana, a
high - profile corporate campus near State Highway 114. Solana's Village Circle also provides a
mix of retail spaces and restaurants, plus offers the 296 -room Marriott Solana hotel. Westlake's
proximity to major highways as well as area airports further enhances its appeal as a corporate
office location. Westlake is twelve miles to the west of DFW Airport and seven miles to the east
of the Alliance Airport.
The Solana Office Complex was the first of Westlake's corporate locations; originally built by IBM
in the 1980's. Since then Westlake has collected additional corporate residents like, Fidelity
Investments, Wells Fargo, CoreLogic (formerly First American Title), Chrysler Financial, Levi Strauss,
and many more.
Major Area Employers
Number of
Employees
Larger Local Employers
Number of
Employees
AMR Corporation
15,143
Fidelity Investments
3,600
Bell Helicopter /Textron
4,873
CoreLogic
1,500
BNSF Railway
2,500
Chrysler Financial
950
Sabre Holdings
3,000
Wells Fargo
585
Gaylord Texan Resort
2,000
Marriott Solana Hotel
150
DFW Airport
1,900
Walco International
145
Healthmarkets
1,200
Vaquero Club
132
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H. Tax Rate Information
Sales Tax. Westlake's sales Tax Rate is 8.25 %, with 6.25% going to the state, I% as a local
tax, .5% as an economic development sales tax, and .5% as a property reduction sales tax.
Municipal Property Tax. The Town of Westlake instituted a property tax in 2010. The
current adopted ad valorem tax rate is $.15684 of which, maintenance and operations (M &O) is
.13835, and debt service or interest & sinking (I &S) is .01849. In addition to the property tax levied
by the Town, there are also multiple taxing jurisdictions within Westlake's boundaries; whether or
not a resident is required to pay tax to a
particular jurisdiction is determined by where
they live within Westlake and the boundaries of
the respective taxing jurisdiction.
Westlake's 2011 -12 taxable valuation is over
three quarter of a billion dollars ($836 million).
Currently, the following taxing jurisdictions
collect property taxes in Westlake:
o Carroll Independent School
District
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Ee
C.7
Denton County
Keller - Independent School
District
Northwest Independent School District
o Tarrant County
• Tarrant County College
• Tarrant County Hospital
• Trophy Club Municipal Utility District fl
1
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Figure 2 - Fidelity Corporate Campus
H. Tax Rate Information
Sales Tax. Westlake's sales Tax Rate is 8.25 %, with 6.25% going to the state, I % as a local
tax, .5% as an economic development sales tax, and .5% as a property reduction sales tax.
Municipal Property Tax. The Town of Westlake instituted a property tax in 2010. The
current adopted ad valorem tax rate is $.15684 of which, maintenance and operations
(M &O) is .13835, and debt service or interest & sinking (1 &S) is .01849. In addition to the
property tax levied by the Town, there are also multiple taxing jurisdictions within Westlake's
boundaries; whether or not a resident is
required to pay tax to a particular
jurisdiction is determined by where they live
within Westlake and the boundaries of the
respective taxing jurisdiction.
Westlake's 2011 -12 taxable valuation is over
three quarter of a billion dollars ($836 million).
Currently, the following taxing jurisdictions
collect property taxes in Westlake:
o Carroll Independent School
District
o Denton County
o Keller Independent School District
o Northwest Independent School District
o Tarrant County
o Tarrant County College
o Tarrant County Hospital
o Trophy Club Municipal Utility District #1
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er
• • • • • • • • - -• ,'• - • • • zff=Mtrl- -
of Westlake's Comorehensive Plan
The Town of Westlake's existing Comprehensive Plan was adopted in 1992 and has
been updated periodically since its adoption. Although it has been updated and reasonably
followed, the Town's governing body, the Town Council, identified the need to revisit the
Comprehensive Plan. This is to insure its relevance and integrity as a guiding document for the
Town's future planning and growth, particularly in light of any possible changes and trends in
development that may have occurred since the Comprehensive Plan was originally conceived.
Beginning in 2009, the Town Council identified in its strategic plan the need to review and
possibly update the Town's current Comprehensive Plan.
Because examination of the Town's Comprehensive Plan is a Council strategic priority, Town
Staff has held workshops with the Town Council and the Chairman of the Planning & Zoning
Commission to examine the current Comprehensive Plan. The consensus from that discussion
was a general satisfaction in the development patterns that had occurred in Westlake under its
current Comprehensive Plan, as well as the current Plan's content and direction (including its
land uses, open space standards, development quality standards, and development patterns).
Thus, Town Council direction to Staff was to pursue a review of the Comprehensive Plan in that
light, with the understanding to both preserve existing planning directions while, at the some
time, examining revisions of areas in the Plan identified as needing to be studied because of
changing conditions. This is to be done with an emphasis placed on preserving the quality and
integrity of the planning and development that has occurred to date in Westlake.
A. Scope of Services & Tasks
The Comprehensive Plan is viewed primarily as a land use and urban design plan. However, by
necessity it will need to address related issues. Westlake's Comprehensive Plan is also envisioned
as both a physical plan and a policy plan to guide development throughout the Town, and is
intended to serve as a framework for subsequent, more detailed planning.
The Town has established the following plan elements to serve as a guide for Plan's
development. The consultant is welcome to suggest creative or innovative additions or
modifications to these components:
• Town Wide Profile: Prepare a profile of the Town of Westlake, including history, location
and general physical characteristics. Include a background of the comprehensive
planning process.
• Development of Goals & Objectives: Prepare detailed goals, objectives and policy
statements that will be used as a guide for evaluating development proposals in the
Town.
• Demographic & Population Analysis and Projections: Prepare demographic and
economic profile based on collection and analysis of data, including population
projections and trends of socio- economic variables.
• Inventory of Existing Conditions: Prepare a profile of existing conditions for land use,
natural environment, thoroughfares and transportation, community facilities, educational
facilities, and other salient topics. Provide general maps if applicable.
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Land Use Plan: Clearly define all land use categories and establish criteria to be utilized in
determining the location of these uses. Analyze the locations for future community and
educational facilities. Provide general land use map.
Transportation (Circulation) Plan: Define current and future circulation patterns for
pedestrians, bikes and motor vehicles. Analyze existing thoroughfare system for
improvement.
Open Space Plan: Define current open /green space and develop a plan to improve
and connect trails, parks and open space.
The successful consultant will provide a team that will have the primary responsibility, with
appropriate support by Town staff (as determined by the Town), of developing:
A Plan Vision Framework: A vision framework element will provide a foundation for the
future direction for the Town and serve to organize the Comprehensive Plan. The
update process shall start with a visioning process, crafted in cooperation with the Town,
to identify major issues and challenges as well as identify new directions and
opportunities. The vision statement will identify key themes to be used as a policy
framework to update the Comprehensive Plan and as a mechanism to guide discussions
about the future direction of the Town.
Land Use: Creating a land use category element that will provide meaningful and useful
land use recommendations. The land use recommendations will be used as a guide for
both rezoning petitions and potential Town sponsored re- zonings. Implementation of the
Land Use element may also involve text changes such as the creation of new districts,
new overlay districts, or the modification of existing districts. Note: Land use
recommendations must undergo financial sustainability analysis by other Town
designated consultants as referenced in Sections 6C of this RFP.
Transportation (Circulation): The transportation element shall provide a reference for all
transportation plans impacting the Town, and also provide a forum in which the Town's
transportation investment priorities can be coordinated with, and reinforce the Town's
economic development and land use priorities.
Economic Development: The economic development element shall contain
economic data and analysis and a comprehensive understanding of the regional
economy and Westlake's place within it. An economic development element shall
provide detailed policies with regards to non - residential land use and public
investment priorities. These policies shall reinforce the City's desire to grow in a
sustainable manner.
® Housing: The housing element should provide information on current and future
housing needs and should include a general inventory of housing stock and
developable land. This element should look at the changing demographic trends at a
local, regional, and national level.
Environmental Resources and Sustainability: The Town wishes to take a
pro - active leadership role in addressing the challenge of the growing array of
environmental stresses caused by urbanization. This element shall
provide a thorough analysis of the natural systems that support Westlake's physical
environment. A wide- ranging and long -term perspective is encouraged in this
element.
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• Regional Coordination: The Comprehensive Plan shall reflect that Olathe is part of
an economically interconnected region that shares transportation and public utilities
infrastructure. This element shall address both how regional plans have impacted
the Town's Comprehensive Plan and how Westlake's Plan will impact regional plans and
those of adjacent communities.
Community Facilities: The location and design of public facilities have a significant
impact on the neighborhoods in which they are located. When considering new
municipal facilities, it is appropriate that the updated Comprehensive Plan identifies
how the Town might both meet its future space and facilities needs while also
furthering its broader planning goals, including promoting Solana revitalization,
and economic and environmental sustainability.
• Integration of Parks, Public Open Space, and Pedestrian Trail /Sidewalk Plans and
Recreation Plans: The updated Comprehensive Plan shall integrate these systems in a
manner that meets current and future community needs.
Integration of Public Utilities Plans: The Town provides retail water and sewer services
within its boundaries with the exception of the Solana area which is served by the Trophy
Club MUD. The Town's wholesale water supplier is the City of Fort Worth and its waste
water treatment provider is the Trinity River Authority. The consultant shall prepare their
recommendations for Westlake's Comprehensive Plan understanding the Town's water
and sewer infrastructure capacity and the demands various land uses will place on it.
• Future Growth: The Town's remaining undeveloped property totals approximately IN
acres or 07. of its total land area. The consultant's proposal shall include build out
estimates in terms of day time and permanent population growth conducted in
conjunction with economic feasibility analysis of proposed land uses.
The successful consultant team will be responsible for delivering drafts of all elements
for which their team has primary responsibility. The team may also be asked to deliver
interim documents related to these elements, such as background studies, technical
memoranda, and draft policy recommendations. Specific deliverables, including a "turn -key"
web based interactive comprehensive plan, will be worked out with the consultant team
following awarding of the RFP and prior to finalizing the scope and contract.
Development of these components should include the following:
• Review of current goals and objectives and addition of new priorities to meet
changing conditions
• Review and understand the Town's current zoning ordinance, districts, and
entitlements including their potential for demand on service, fiscal impacts, and
future development patterns
• Comparison of existing zoning to current and recommended land use categories
• Identify any needed for incorporation of corridor and vicinity plans
• Promotion of a sustainable community
• Recommendations for possible revitalization and redevelopment of area known as
Solana (PD -1
• Examination of fiscal impacts of current and recommended land uses
• Identify needed revisions to land use categories to meet changing conditions
• Incorporation of visuals in the Plan
• Inclusion of a web based component for the Plan
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® Review of Town's ordinances to see if they support implementation of the
consultant's recommendations
The update of th Comprehensive Plan will look ahead for new opportunities and revisit
the pas n at those areas that require improvement. The update will include a
revie
of the current goals and objectives and consideration of new goals, objectives, and
policies identified to meet new or emerging conditions and trends, all of which will require
alignment with the Town's Strategic Plan.
The Town seeks to produce a Comprehensive Plan that is user friendly, practical, as well as
highly visual using maps, charts, renderings, photos, and other graphic tools to convey
information and illustrate plan themes, goals, policies, and other plan elements. The
consultant team will be responsible for the creation of an interactive website version of the
Comprehensive Plan, with maps and graphics to serve as a tool to inform the public about
growth, planning, and development.
While this RFP details the Town's expectations for the Comprehensive Plan updating
process; the Town is expecting proposers to provide their own insights, thoughts, and
ideas regarding the updating process. Responses to this RFP shall include innovative
ideas on how to engage and include the public in the process, create an interactive web
based Comprehensive Plan, and generate land use recommendations, policies, goals,
and objectives. In order to achieve this end, consulting teams shall include the following
disciplines:
• Land Use Planning
• Urban Design
• Zoning, including emerging best practices
• Sustainable practices
• Transportation Planning and Engineering
• Civil Engineering
• Public Participation
• Environmental Engineering and Planning
• Economic Development
• Fiscal Impact Analysis
• Web Design
Public input is a vital part of the planning process. It instills a sense of pride and ownership in the
plan with the community, thereby leading to a greater desire to implement its goals and
objectives. The consultant shall design, implement, recommend, and guide a public
participation process incorporating effective and innovative participation techniques. This
process should include any formal committees, focus groups, or other mechanisms
recommended by the consultant. Such mechanisms could include conducting public
participation forums, developing and utilizing neighborhood citizen planning groups, or putting
in service the Town's internet presence. The proposing consultant should explain their
recommendations in this regard in their RFP submission.
The most common criticism of any plan is that it sits on a shelf and gathers dust. In order for this
plan to avoid this fate, the Plan shall include a proactive and rational work program or strategy
for implementation of the goals and objectives of the Plan.
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D. General Products Expected from the Planning Process
• Completed Plan document with content as outlined in this RFP including recommended
land uses, zoning categories, policies, fiscal sustainability analysis, associated data and
supportive tables, graphics, charts and maps.
• Reproducible plan document, including 20 original copies.
• Electronic file of plan document: Microsoft Office 2007 compatible format.
• Land use map in Arcview compatible format with summary of major recommendations.
E. Study Schedule
Project participation by the selected consultant is anticipated to begin in 1§§=. Although
the final completion of the plan is somewhat dependent upon the interaction with and decision
making speed of the Town government, the entire plan should be completed in draft form no
later than I with final adoption no later than IIIM
• •. • • • rim I •
A. Selection of Consultant
A task force consisting of members of the Town Council, Planning & Zoning Commission and
Town staff will select the consultant to be recommended to the Town Council for this
engagement. All proposals are considered public records unless determined otherwise by the
Town. The task force reserves the right to request additional information from consultants
submitting proposals. The task force may schedule interviews from a short list after a review of
proposals.
The Town of Westlake reserves the right to reject any or all proposals, and the right in its sole
discretion to accept the proposal it considers most favorable to the Town's interest. The Town
further reserves the right to reject all proposals and seek new proposals when such procedure is
deemed reasonable and in its best interest. The Town also reserves the right, subject to
negotiation with the negotiation with the recommended consultant, to modify the scope of this
engagement to meet the Town's needs, budget, and financial resources.
B. Method of Compensation
Upon selection, the Town will propose a contract to the consultant for review. The contract will
be for a not -to- exceed amount, with reimbursement on a monthly percentage -of -work
performed minus a ten (10) percent retainage that will be paid upon completion and
acceptance of the final work product following adoption of the new Comprehensive Plan by
the Westlake Town Council.
C Willingness to Work with Other Town Designated Consultants on This Engagement
Selection of the successful proposer will include the requirement that the selected consultant
collaborate with other Town consultants retained by the Town (or working as a subcontractor to
the selected consultant) to analyze the consultant's recommendations from a.) a real estate
development feasibility perspective and b.) an economic feasibility /financial sustainability
perspective. Responders to this RFP are encouraged to contact these persons and discuss their
approaches to this analysis. These consultants are:
Real Estate Feasibility Analysis
Mr. Larry Corson
True North Consulting
lacorson60 @gmail.com
Mobile 214 505 8256
Economic Feasibility /Financial Sustainability Analysis
Mr. Trent Petty
Petty Associates
trent@pettyassociates.com
Mobile 817 992 7882
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D. Applicable Documents
Prospective respondents shall review and familiarize themselves with the Town's current
Comprehensive Plan and additional related documents. Most of the relevant documents
are accessible on the Town's with the exception of the Town's FM 1938 streetscape plan and
utility master plans which will be furnished by the Town upon request.
E. Stakeholders
The Comprehensive Plan affects a long and diverse list of government, institutional,
private, and neighborhood -based stakeholders. Many of these stakeholders have a
significant interest in the Comprehensive Plan update, given that it will guide future
decisions about zoning, infrastructure, public facilities, growth, and the environment.
The following list of stakeholders, plus others not listed, may be involved in the revision
process at some point, as agreed to by the Town and the selected consultant:
• Town Government Stakeholders: Includes, but is not limited to the Mayor, Town Council,
Planning & Zoning Commission, Historical Preservation Committee, and the Public Arts
Society as well as Westlake affiliate groups (WA Foundation, House of Commons, and
Athletic Council).
• Neighboring Municipal Governments: Trophy Club, Roanoke, Southlake, Fort Worth, and
Keller
• Independent School Districts: Keller ISD, Carroll ISD, and Northwest ISD>
• County Government: Tarrant County Elected Officials
• Agency Stakeholders Including (but not limited to): North Central Texas Council of
Governments, Metroport City Partnership (a public - p(vate area transportation advocacy
group), Tarrant County Transportation Council, 1 -35 Coalition, Trophy Club Municipal Utility
District, City of Fort Worth, Trinity River Authority
• Private / Business Stakeholders: Northwest Metroport Chamber of Commerce, Southlake
Chamber of Commerce
• Homebuilders
• Businesses: Fidelity Investments, Deloitte University, etc (see Community profile section of
this RFP for the specific listing of Westlake businesses)
• Developers and Major Landowners: Hillwood Properties, Solana (represented by Cassidy
Turley), Paul Spain (Terra Bella), and Roland Arthur
• Community Stakeholders: Neighborhood groups, general citizenry, diversity of
ages desired
The update process shall include these stake holders via some form of public participation, as
agreed to by the selected consultant and the Town (see Section 5B of this RFP). This process
could include visioning, consensus building, and conflict resolution around key issues with
participation by selected, representative range of people such as neighborhoods, interest
groups, businesses, developers, property owners, and others.
F. Additional information
1. Attached is an area map that shows Westlake streets and its current corporate boundaries.
2. To further assist the consultant, copies of the 1992 Westlake Comprehensive Plan are available
for review at the Town Municipal Offices, from 8 a.m. to 5 p.m. Monday through Friday, or on -line
at: http: / /www.westiake- tx.org /index.aspx ?NID =140
3. The Town's Zoning Ordinance and Subdivision regulations are contained in the Town's
Municipal Code and can be viewed on the Town's website at www.westiake- tx.org. Zoning
regulations are found in Chapter 102 of the Town's municipal code.
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4. Utility master plans and the FM 1938 Streetscape Plan will be furnished upon request.
MKOMMOR
Consultants will need to utilize the Town's existing Comprehensive Plan as point of departure for
this engagement, being mindful of the Town Council's direction to Staff outlined above in
Section 5 of this RFP. That direction being, to both preserve existing planning directions while, at
the same time, examining revisions of areas in the Comprehensive Plan identified as needing to
be studied because of changing conditions. This is to be done with an emphasis placed on
preserving the quality and integrity of the planning and development that has occurred to date
in Westlake. In that context, the selected consultant is encouraged to propose a new outline
with new elements intended to strengthen the plan as a policy document, make it
more user - friendly, eliminate redundancies, and address emerging planning issues.
The selected consultant team will work in close collaboration with the task force mentioned
above in Section 5 of this RFP. Additionally, the selected consultant should craft their proposal in
a manner which provides the Town a deliverable that will allow for the Town to administer the
Plan with limited staffing, yet allow for:
• A Clear Plan Vision Statement: The Comprehensive Plan shall have a clear vision statement
that meshes and integrates with the Town's Vision, Values, and Mission (VVM) found in its
current Strategic Plan that states what Westlake can and will be in the future. This
statement should serve as a framework for the revised Plan and should be articulated in
the Plan as a statement in the Plan's introduction, through themes, or as a method of
organizing the Comprehensive Plan elements.
• Keeping the Policies Current: Changes in the marketplace, evolving land use trends,
rapidly changing growth patterns, and the amount of land in the short and long range
planning areas warrant examination on a regular basis. The Comprehensive Plan shall
include methods of examining the plan elements every year.
• Coordinating Multiple Planning Efforts: As an overarching policy guide for the Town, the
Comprehensive Plan update shall be coordinated with more specific plans created for its
transportation, infrastructure, and parks systems. It shall also be easily integrated and
coordinated with the implementation of the Town's Strategic Plan.
• Relationship in the Northeast Tarrant County area and NCTCOG Region: Westlake is not
alone. Westlake's neighboring cities (Keller, Trophy Club, Roanoke, Fort Worth, and
Southlake) all have experienced robust growth as well. Westlake's future is inter-
connected with the transportation, economy, housing, and quality of life issues in the
communities that surround it. In addition to addressing local issues, the Comprehensive
Plan shall acknowledge regional issues and incorporate a regional perspective.
• Economic and Environmental Sustainability: Growth patterns and land uses within the Town
and the region have resulted in what many consider to be a high quality of life, with
excellent schools and housing opportunities, safe neighborhoods, and a wide range of
shopping choices. However, these same development patterns raise sustainability issues.
The Town is interested in pursuing policies that promote both economic and environmental
sustainability, including mitigating environmental impacts and creating workable
development patterns. Economic sustainability considers the cost of growth which
includes determining growth's fiscal impacts, cost of extending infrastructure, and the
provision of public services. An analysis of the fiscal impacts of current and recommended
land uses is necessary to provide the Town with the information necessary to determine the
revenue stream necessary to fund the Town's future growth. This analysis will need to
consider both municipal services as well as services provided by Westlake Academy.
Environmental sustainability will need to consider the changing nature of transportation.
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The Comprehensive Plan update will need to address transportation issues such as multi -
modal choices, public transportation, and transit friendly development. The sustainability
perspective is important as the Comprehensive Plan update process considers Westlake's
long -term future. This will require the successful proposer to work closely with the Town's
other designated consultants set out in Section 6C of this RFP.
The following scope is presented as a guide for proposers. Respondents are invited to
craft and submit their own scope. However, the key elements included in this scope
must be addressed. The Town of Westlake will provide the selected consultant with a.) any
information it has for the consultant's initial data collection, b.) any on -going data and GIS
resources, c.) information on existing land use and infrastructure master plans, and d.) any
specific elements typically prepared in- house.
The Town's Project Manager for this engagement will be Mr. Eddie Edwards, Director of Planning
and Development. The Town's Staff Leadership Team will work closely with Mr. Edwards as he
interfaces with the selected consultant, any public involvement component, and the project
task force.
Regarding data gathering, the Town has access to the Tarrant County Appraisal District's
databases regarding property information. As a member of the North Central Texas Council of
Governments, the Town access to that data base as well. The Town maintains its own data base
pertaining to its development applications and approvals, current boundary and zoning map,
re- zonings, as well as development standards, all of which will be of use in doing analysis of
existing conditions and recent trends. This data will be made available to the selected
consultant in a useful format according to the Town's best efforts.
As it pertains to GIS mapping, the Town has recently begun (through an out - sourcing
arrangement with an area engineering firm)converting its plats, site plans, and other maps to a
GIS system. The Town will make provide in GIS format to the selected consultant what has been
converted by the Town to its new GIS system to date. Other materials not yet converted will be
furnished by the Town to the selected consultant in a mutually agreed upon technology and
format.
As mentioned elsewhere in this RFP, public participation will be undertaken as part of the
planning process. As part of the response to the RFP, the consultant shall prepare a proposed
public participation plan. The public participation could include open houses, task force
meetings web based information distribution and feedback, presentations to neighborhood
groups or resident groups, surveys, and charettes. However, based on Westlake' s unique
attributes, the responder is strongly encouraged to provide their own thoughts and ideas on how
to best involve the public in this process.
1. Proposals must be submitted to:
Mr. Eddie Edwards
Director of Planning and Development
Town of Westlake
3 Village Circle, Suite 202
Westlake, TX 76262
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2. copies of the proposal must be received at the above address by 5:00 p.m. on
The proposal package should be labeled "ESTLAKE
COMPREHENSIVE PLAN PROPOSAL ".
3. Any and all questions concerning proposals should be directed to Mr. Eddie Edwards,
Director of Planning and Development, Town of Westlake. All questions must be
submitted either by fax (817 - 430 -1812) or by email (eedwards @westlake- tx.org). All
questions and answers will be made available to all interested parties.
4. If the proposer considers any portion of your proposal to be confidential and/or
proprietary and that disclosure of its contents to competitors would cause them
substantial competitive harm, they must clearly identify those portions of their proposal
by putting the term CONFIDENTIAL OR PROPRIETARY in bold letters on the applicable
page(s). The Town will attempt to protect the identified portions from disclosure to the
extent possible under the law. The proposer will be given notice of any request for
disclosure of the identified information and given the opportunity to support your claim of
confidentiality before the Texas Attorney General.
5. Interviews will be conducted, at the Town's discretion, with proposers submitting
proposals determined by the Town to be reasonably qualified and reasonably responsive
to this RFP, for recommendation for selection for this engagement. Fair and equal
treatment will be shown to all proposers with respect to any opportunity for discussion
and possible revision of their proposals that may follow such discussions. Such revision
may be permitted after submission and prior to recommendation for selection for the
purpose of obtaining best and final offers, but only with the Town's prior permission.
6. Per the terms of Chapter 176 of the Texas Local Government Code, should any proposer
be awarded all or any part of the goods or services on which this Proposal solicits a
return, then it is the proposer's sole responsibility to provide the Town of Westlake, with an
updated Conflict of Interest questionnaire, Form CIQ. The proposer must file the updated
form within 7 days after learning that a prior filing (if any) is no longer accurate.
7. The recommended proposer must furnish and place on file with the Town an insurance
certificate in compliance with the Town Standard Certificate of Insurance Specification
2.04 including a waiver of subrogation.
8. Submission Details Re: Content of Proposals. Proposals submitted in response to this RFP
must contain, at a minimum, the following information:
a. Written presentation of the qualifications of your firm and understanding of the
work to be performed.
b. Proposers shall address each of the specific topics listed below as a minimum
portion of their proposal submission. Failure to include any of the requested
information may be cause for proposal to be considered non - responsive and
rejected.
c. List of services that will be provided
d. Cost of services: Provide a detailed not -to exceed cost estimate for all
work to be performed. The breakdown shall include, at minimum, tasks to
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be performed, timeline, estimated number of hours for completion, and
the not -to- exceed cost for each task.
e. Availability, credentials and related experience of the firm and key staff
with similar studies, preferably with municipal governments.
f. Who will be the project manager and key staff involved if awarded
g. Provide copies of resumes of the proposed project manager and key
staff. Also, include specific information on the disciplines mentioned
above for each staff member. Provide information on specific experience
with successful outcomes in conducting comprehensive plans and making
presentations to public bodies.
h. Explain in detail how the project manager and key staff will be assigned to
this project? What priority will be assigned to this project? Will the
project manager and key staff be readily available to address any
questions or concerns as well as to attend meetings to present the
findings to Town management?
i. All proposers shall include with their proposals a list of at least three (3)
current references for whom comparable work has been performed in the
past three (3) years, with preference given to work in communities similar to
Westlake. This list shall include the municipality's name, person to
contact, address, telephone number, e -mail address, and a detailed
description of work performed.
j. State your firm's ability to meet and exceed the requirements set forth this
RFP, including project staging, timeline, and proposed completion date.
k. How will your firm keep the Town informed of the progress of the
project?
I. List of anticipated sub - contractors and/or partners (other than those Town
requires successful proposer to consult with as detailed in Section 6C).
m. Provide performance guarantees that relate to the deliverables and what
your firm is willing to propose as a result of non - performance or late
deliverables.
9. Pre - Proposal Conference
A pre - proposal conference will be held on gNEENENNOMME at 10 AM
for the purpose of discussing the terms, conditions and requirements of the RFP and to
answer questions. This conference will be held at the Town of Westlake offices, 3 Village Circle,
Suite 202, Westlake, Texas. Attendance is not mandatory, but is strongly encouraged and will
factor into the decision as to which firm to recommend to the Town Council for this engagement
IITOaNIm -1tT
11. Addenda
If revisions to the RFP become necessary, the Town will provide written addenda to all
known, potential Proposers. All addenda issued by the Town will include a receipt form
which must be signed and included with any proposal submitted to the City. If multiple
addenda are issued, a separate receipt for each addendum must be included with the
proposal when it is submitted to the City.
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All Proposers wishing to be notified of any addenda should provide to the Director of Planning
and Development the Proposer's name, address, telephone number, and if available, facsimile
number and /or e -mail address. All uestions re ardin this RFP must be submitted in writing no
later than close of business, M, to the contact listed in Item # 1 of
this Section of the RFP. All answers will be sent to all known interested firms by means of an
addendum to the RFP.
12. Proposal Submission and Withdrawal
The City will receive proposals, no later than MMPM, on at the
following address:
Town of Westlake
3 Village Circle, Suite 202
Westlake, TX 76262
To facilitate processing, please mark the outside of the RFP envelope or package as follows:
WESTLAKE COMPREHENSIVE PLAN UPDATE. The envelope or ackage shall also include the
PROPOSER'S RETURN ADDRESS. Proposers shall submit IN ( copies of the proposal in a sealed
envelope or package marked as noted above. A Proposer may submit their proposal by
personal delivery or by mail, but not by facsimile. The Town cautions Proposers that, in order to
insure actual delivery of their proposal to the Town's offices prior to the submission deadline, they
be mailed or hand - delivered at the above address. A proposal received by the Town after the
established deadline will be returned unopened to the Proposer.
Proposers may withdraw their proposals by notifying the Town in writing at any time prior
to the submission deadline. After the deadline, proposals shall become a record of the
Town and will not be returned to the Proposers. Proposers shall be aware that after opening and
during the evaluation process, the proposals submitted remain confidential. Once a decision to
award is made, all proposals are subject to public disclosure consistent with Kansas law.
Proposers must invoke the exemptions to disclosure provided by law and must clearly identify in
the proposal the data or other materials to be protected and state both the reasons why
such exemption from public disclosure is necessary and the legal basis for such
exemption. All other contents of the submitted proposals become public record.
13. Selection Process
The initial proposals will be reviewed by an evaluation team comprised of the task force
described above in Section6A. The reviewers will evaluate and rate each proposal utilizing a
number of criteria, including, but not limited to:
A. Overall responsiveness and quality of the proposal in clearly stating an understanding
of the project (maximum of 30 points)
B. The nature and quality of the expertise the Proposer possesses in a full range of
required disciplines (maximum 25 points)
C. The proposed project scope, timeline, and completion date (maximum 15 points)
D. The experience and availability of support staff for the project (maximum 10 points)
E. The experience and reputation of the Proposer as represented in the response and the
quality of the references. (maximum 15 points)
F. Cost (maximum 5 points)
After evaluating the proposals, the Town may request additional information. At its discretion,
the Town may require any Proposer to make an oral presentation of their proposal. These
presentations provide an opportunity for the Proposer to clarif the ro osal for the Town. The
Town will schedule any such presentations. The week of °I „ , has been set aside for
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these interviews. The Town will evaluate the written proposals and will select the Proposer which
meets f he best interests of the Town. The Town shall be the sole judge of its own best interests,
the proposals, and the resulting negotiated agreement. The Town's decisions will be final.
The Town reserves the right to negotiate any and all elements of this proposal, including,
but not limited to, the fee structure and terms of the contract, with the firm selected.