HomeMy WebLinkAbout01-14-19 WAF Min WESTLAKE ACADEMY FOUNDATION
Board Meeting
January 14,2019
Board Members in Attendance: Debbie Kraska,Wendy Greenwood, Sean Shope, Christine Ross,Abu
Sieg,Deanna Titzler,Karen Stoltenberg,Leah Rennhack and Laura Luckett
Others in Attendance: Mechelle Bryson, Shelly Myers and Julie Kelly
L D. Kraska called the meeting to order at 8:34AM.
11. Motion to approve minutes of December 17,2018 meeting by K. Stoltenberg, second by A. Sieg.
It was noted that statement regarding meeting venue needed to be updated to Town Hall of the
Town of Westlake. Motion carried.
III. Financial Report
• S. Shope reviewed Financial Reports with Board with emphasis on Administrative and
External Grants to the Academy. Current assets total $2,156,055. It was noted that the
External Grants line includes a$125,000 gift that is currently pending Foundation Board
designation; as such, it would not automatically be part of the year-end grant amount payable
to the Academy.
• Total Foundation revenues for FY 18/19 to date total $1,194,353,which is on track for
reaching budgeted year-end goal of$1,493,000.
• D. Titzler moved to approve Financials, second by K. Stoltenberg. Motion carried and
Financials approved.
IV. Marketing Committee
• W. Greenwood passed the December postcard that was recently mailed and discussed the
year-end social media campaign, "The 12 Days of Thanks."
• Next major activity for Marketing is Gallery Night with plans for the committee to meet this
week. S. Myers has sent a Gallery Night promotional ad to the Simply Westlake magazine.
• Also discussed possibility of using pairs of socks for new marketing promotional or as
Blacksmith donor gift for next year. Socks could have WA logo or messaging on the soles.
V. Grants Review
• L. Rennhack introduced M.Bryson who presented grant request for Lucy Calkins Reading
Conference professional development. Motion to approve fully funding request up to
$2,325.00 by A. Sieg, second by W. Greenwood. Motion carried.
VI. Development Committee
• Blacksmith Annual Fund
o A. Sieg reported that BAF currently has received over$1.056M in gifts and pledges with
participation rates of 79%of all families and 79%new parents. Ongoing efforts to
contact and solicit non-donor families.
• Gallery Night,March 2"d
o C. Ross informed the board that dates have been scheduled in the coming weeks for
volunteers to solicit businesses for auction donations, and that new live auction items are
needed.
o Committee is awaiting Fund an Item approval from the WA Board of Trustees.
o D. Titzler is working on videos, including"Wear This,Not This!"
o S. Myers reported that WA teacher experiences and some Academy-specific items will be
online only this year to allow all families the opportunity to bid. Classroom art will begin
online,but will continue at Gallery Night via paper bid sheets. Board members were
encouraged to solicit and return sponsor forms by month-end to be included on invitation
printing.
o The"birthday"theme and sponsor/donor links will be posted on social media.
VII. President's Report
• D. Kraska asked Board for assistance in soliciting Gallery Night sponsorships from new
families and corporate contacts and to attend volunteer meetings as able to assist with event
planning.
VIII. Executive Director's Report
• S. Myers wished Board a Happy New Year and thanked them for their ongoing service.
Other Business
None
K. Stoltenberg moved to adjourn the Board meeting, second by C. Ross. Motion carried. Meeting
adjourned at 9:28 AM.
Next Meeting: Monday,February 11,2019 at 8:30 AM, Town Hall of the Town of Westlake