HomeMy WebLinkAboutPublic Art presentationTown Council Presentation
Westlake Public Art Program
Town Council –FRBRUARY 27, 2017
PRESENTATION TOPICS
•Assessment
•Goals and Objectives
•Strategy
•Going Forward
Town Council –FRBRUARY 27, 2017
ASSESSMENT:CARRY FORWARD LEGACY
OF SOLANA
•Aesthetic gestures (sculptural,
mural, and design elements)
integrated throughout the
project.
•Art sensibilities reflecting
Westlake’s understanding of
place
Town Council –FRBRUARY 27, 2017
Mayor Wheat, Star Telegram: “…Westlake is Westlake,
with its own unique sense of place –a true oasis in an
ever-expanding urban landscape.”
ASSESSMENT: BUILDING ON THE PUBLIC
ARTS SOCIETY
•Creating Culture, Connecting Community, A
Master Plan for Public Art in Westlake
•Three resolutions: 07-25, 08-12, and 09-38
•Established the Public Art Society,
membership, with a focus on a specific
installation at Westlake Academy and broad
support for all arts (visual, performance,
etc.).
•Charged to raise money for the Academy
project
•Appointed terms have expired and status
dormant
Town Council –FRBRUARY 27, 2017
ASSESSMENT:IMPLEMENTING THE FM
1938 MASTER PLAN
•A strategy for locating Art
within the FM 1938 corridor
•Implement the criteria for
compatibility through a
strategy to acquire work for
installation
Town Council –FRBRUARY 27, 2017
ASSESSMENT: IMPLEMENTING THE
COMPREHENSIVE PLAN
Goals calling for
•Visual distinction,
•Unique identity,
•Imbedded remembrance of history
•Expression of environment/culture/ visual
quality in public development
•Freeway-scape
•Reflect rural setting
•Community of education
•Artful approaches to traffic and traffic
calming
•Enhance value
•Artful management of water
•Contemplative and less intense activities in
open space
Town Council –FRBRUARY 27, 2017
PUBLIC ART Implements the Comp Plan
Westlake’s
High-value
Sub-
Market
Town Council –FRBRUARY 27, 2017
•Identify purpose and location
•The visible landscape is the public
domain for art
•View analysis defines the
landscape
•Land Use Plan defines how
landscape should be developed
•Art placement is defined by the
intersection of View Analysis and
Land Use Plan
Town Council –FRBRUARY 27, 2017
ASSESSMENT: SETTING FRAME-WORK
FOR ART SITING
ASSESSMENT:EACH COMP PLAN
PROVIDES AN ART OPPORTUNITY
Town Council –FRBRUARY 27, 2017
GOALS/OBJECTIVES: PUBLIC
WORKSHOP
Participants discussed
the role and value of art
in the community, not
art objects.
Their statements
shaped the art strategy
that is recommended
today.
Town Council –FRBRUARY 27, 2017
GOALS/OBJECTIVES
Town Council –FRBRUARY 27, 2017
•Four discussion groups, one for each Art
setting
•Citizen comments documented on
discussion group flip charts…same as
Comp Plan discussion groups
•99 Goal statements generated using the
TRIO method
GOALS TELL US
Town Council –FRBRUARY 27, 2017
•Residents value…see as important
aspects
•Residents see worthy as a purpose
for art
•The extent to which Westlake
should inform art
•Residents view of appropriate
commitment to art
•Relationship between art and
development
•Relationship between Westlake,
artist, and larger arts community
GOALS REVEAL DIRECTION:
1.The natural features of Westlake and the art become fully integrated
Art =Fully Integrated with Westlake
2.The transformative experience of art provides respite and reflection,
overcoming development density and obstacles.
Art = Transformative
3.Art defines identity through the expression of the community’s
values, culture, history, and education. Art = Distinction
4.Art is experience, engaging the senses (sight, sound, smell, touch,
taste) in extraordinary ways. Art = Experience
Town Council –FRBRUARY 27, 2017
STRATEGY ELEMENT 1: BUILD PARTNERSHIP
WITH LARGER ARTS COMMUNITY
Town Council –FRBRUARY 27, 2017
Town Council –FRBRUARY 27, 2017
STRATEGY ELEMENT 2: CREATE A
GOVERNANCE STRUCTURE IN WHICH
WESTLAKE AND THE ARTS COMMUNITY
ARE PARTNERS
STRATEGY ELEMENT 3: ESTABLISH A
VENUE THAT BRINGS TOWN AND
COMMUNITY TOGETHER IN SEARCH FOR
MASTERPIECE
Town Council –FRBRUARY 27, 2017
STRATEGY ELEMENTS 1,2 &3: ILLUSTRATED
Town Council –FRBRUARY 27, 2017
FUNDING AND SPONSORSHIP
OPPORTUNITY FOR RETURN
Town Council –FRBRUARY 27, 2017
•Sponsorship
•TDI Bonus
•Cash-in-lieu of Strategies
•Venue Tax
•Share of Capital Expenditure
•Special Assessment
•Donation and Grants
REGULATORY AND POLICY INFRASTRUCTURE
Town Council –FRBRUARY 27, 2017
1. Program establishment
Program establishment and Governance Ordinance
2. Funding initiatives
Funding Ordinances for certain funding options
3.Regulatory and policy infrastructure:
Resolution for financial set asides
Ordinance for Program expansions
Westlake Public Arts Committee
Mission Statement
The Westlake Public Arts Committee
primary task is the advancement of a
comprehensive, curated master plan for
the acquisition and installation of art
throughout the Westlake community.
Town Council –FRBRUARY 27, 2017
•Additional responsibilities include commissioning new art
work through competitions and acquisitions and managing
curatorial and conservation responsibilities
•As such, members serve the committee by updating and
presenting an annual Art Plan to the City Council
•Establishing administrative guidelines
•Seeking donations for projects not entirely funded under the
purview of the art allocation ordinances
Development of the Westlake Public
Arts Committee
Town Council –FRBRUARY 27, 2017
Development of the Westlake Public Arts
Committee
•Extending expertise and advice to developers, corporations
and citizens of the Westlake community with ideas and
guidance that contribute to advancement of public arts in
Westlake.
Success of the Public Arts committee will be dependent on the
composition of the Westlake Public Arts Committee members.
It is important that this program begin with a membership that
is familiar with the arts and accurately represents the goals of
the City Council and the people of Westlake.
Town Council –FRBRUARY 27, 2017
WPAC Advisory Task force
To accomplish these outcomes and ensure success, we
propose an initial art advisory task force that will
bring all the relevant constituencies together so the
final structure of Westlake’s art program can evolve
and a true partnership will be attained.
The task force will recommend direction for the Public Arts
Committee. Initially, we suggest the task force act as the Public
Arts Committee until a significant level of interest and
participation is reached within the community.
Town Council –FRBRUARY 27, 2017
WPAC Advisory Task Force
To accomplish these outcomes and ensure success, we
propose an initial Art Advisory Task Force that will
bring all relevant constituencies together so that the
final structure of Westlake’s Art Program can evolve
and a true partnership will be attained
Task Force will recommend direction for the Public Arts
Committee. Initially, we suggest that the Task Force act as the
Public Arts Committee until a significant level of interest and
participation is reached within the community.
Town Council –FRBRUARY 27, 2017
•The Task Force will have at least 3 professional art
consultants that are well established and considered
among the top professionals in the region, if not in the
nation.
•There will also be additional Westlake membership
representing residents, corporate citizenry, landowners,
educators, and design professionals.
These are the nature of things we will be working on now
Town Council –FRBRUARY 27, 2017
WPAC Advisory Task Force