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HomeMy WebLinkAbout03-16-15 WAF MinWESTLAKE ACADEMY FOUNDATION Board Meeting March 16, 2015 Board Members in Attendance: Kevin Hanson, Debbie Kraska, Karen Stoltenberg, Bill Greenwood, Ken Gordon, Zan Jones, Leah Rennhack, Sean Shope and Jeff Watson Others in Attendance: Julie Kelly, Shelly Myers I. K. Stoltenberg called the meeting to order at 8:51 AM. II. Motion to approve minutes of February 9, 2015 meeting by K. Gordon, second by S. Shope. Motion carried. III. Financial Report  Statement of financial position reviewed by S. Shope. o S. Myers noted Baja event actuals appear to be missing a recent payment. Will research and report back at next meeting. o Current Net Assets of the Foundation total $1,595,345.  Motion to approve financial report by K. Gordon, second by B. Greenwood. Motion carried. IV. Development Committee  Gallery Night o S. Myers reported that preliminary results include $105,000 in sponsorships, $131,000 in auction sales, plus any pre-event ticket and auction sales. There will be additional revenue related to the Westlake Academy Family Campout sign-up party. o Fund-an-Item Smartboard goal of $50,000 was met. o Event revenue is likely to result in lower than budgeted goal.  Run the Ranch o S. Shope reported on need to increase event sponsorships: levels are $5,000, $2,500 and $1,000. o Volunteers Christine Ross and Dawn Cochran are spearheading planning and marketing efforts. o Promotional material will be released soon and plans include distributing flyers at other local races. o Event is scheduled for 4/18/15 at 8:00am. o Website for information and registration is westlakeacademyfoundation.org/runtheranch.  Westlake Academy Family Campout o D. Kraska reported that event is scheduled for 5/29/15. o Planning meeting is scheduled for tomorrow. V. Marketing Committee  Z. Jones and S. Myers currently working on an evergreen marketing piece. Will work with WAF Board at next meeting to discuss content of piece. Purpose is to address year-long giving from potential corporate and family sponsors. Should include information on all WAF events for any new families or donors.  Discussed whether Blacksmith Annual Fund information should be included in piece or marketed separately. VI. President’s Report  K. Stoltenberg reported that she met with Connie Chase of Simply Westlake magazine. C.Chase wants magazine to partner with the Foundation and assist with events via promoting, reporting and pictures. She may be able to assist with supporting and recognizing our volunteers as well.  Karen and Wayne Stoltenberg to contact families of newly enrolled students to solicit for BAF. VII. Executive Director’s Report  S. Myers reported that she is attending Academy’s day-long Strategic Planning meeting tomorrow. Other Business  J. Watson reported that DFW airport is currently working on runways, and thus, is diverting incoming planes in a path that goes over the Town of Westlake.  The Blackstone Group is upgrading Solana in response to additional building permits at Granada development.  The Town’s comprehensive plan includes road expansions which have led to several discussions with residents recently.  K. Gordon reported that board terms for at least two WAF directors will be expiring in June. New directors with corporate connections and marketing skills would be an asset to the Board. Next Meeting: Monday, April 13, 2015 at 8:30 AM, Lee Field House Conference Room, WA D. Kraska moved to adjourn the Board meeting, second by B. Greenwood. Motion carried. Meeting adjourned at 10:13AM.